Samsung Electronics Saudi Arabia Collaborates with channels by stc to Introduce Innovative Display Solutions for the Business Sector

Samsung Electronics Saudi Arabia has announced a strategic collaboration with channels by stc, aiming to launch an advanced range of smart display solutions tailored for the business sector in the Kingdom. The partnership underscores both companies’ shared commitment towards driving digital transformation and delivering interactive visual experiences.
This collaboration represents a significant leap and step towards strengthening the local technology ecosystem, as both Samsung and channels by stc aim to enhance and expand the implementation of innovative digital display solutions across professional environments. It also aligns with Saudi Vision 2030, supporting the Kingdom’s ambitions to build a diversified digital economy driven by innovation.
As part of this collaboration, the companies will introduce the latest display technologies, including smart interactive screens powered by LCD, LED, and hologram technologies, alongside the launch of world’s largest LCD screen designed for the B2B sector. The partnership also aims at developing integrated solutions that meet the needs of corporate, hospitality, education, and large-scale projects in Saudi Arabia.
In this regard, Mr. Hendrick Lee, the president of Samsung Electronics Saudi Arabia said: “We are proud to announce our partnership with channels by stc, which reflects Samsung’s ongoing commitment to pioneering cutting-edge visual technologies.”
He added: “By combining Samsung’s global expertise in smart display innovation with channels by stc strong local market presence, we are delivering integrated solutions and innovative technologies that will play a pivotal role in redefining the user experience and the business sector”
The collaboration between Samsung and channels by stc is set to play a pivotal role in empowering institutions to adopt the latest innovations in smart display technology, aiming at enhancing digital interaction and contribute to developing more efficient and innovative environments, in line with their shared vision of driving innovation and technological advancement in the Kingdom.